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City Of Toronto

DESIGN AND DEVELOPMENT OF WATER SERVICES INFOGRAPHIC CHALLENGE The City of Toronto has a number of conservation initiatives designed to help commercial, industrial and institutional customers save water and save money. Communicating program information to a wide audience required an interesting, informative and visually engaging infographic. IMPLEMENTATION TWG creative team used water themed visuals as [...]

Waterfront Toronto

DEVELOPMENT AND DESIGN OF TRANSPORTATION STAGES MAPS CHALLENGE Toronto’s new blue edge is the culmination of years of planning. It’s where the city and Lake Ontario merge. The transformation of the Queens Quay, Toronto’s waterfront promenade, will be a massive undertaking beginning in 2012 with a scheduled completion date of 2014. TWG communications was handed [...]

Motorola

DESIGN OF CONTEST CAMPAIGN MATERIALS CHALLENGE Motorola was looking for aa series of powerful visuals for its sponsorship with pop superstar Justin Bieber’s “Believe” global tour. INSIGHT AND KEY CONSIDERATIONS As a leader telecommunications, the Motorola contest visuals required to integrate well with this the Justin Bieber brand. IMPLEMENTATION TWG utilized Motorola’s brand visuals to [...]

Loblaw

CREATIVE AND DESIGN OF CORPORATE COMMUNICATIONS MATERIALS CHALLENGE When you are Canada’s largest food retailer with over a thousand storefronts, more than a hundred thousand colleagues, multiple distributions centres and you inject billions into the economy, your story is big, really big, and telling it succinctly requires the synthesizing of reams of pertinent facts and [...]

Ontario Ministry Of Transportation

DEVELOPMENT OF DEMONSTRATION VIDEO CHALLENGE The Ontario Ministry of Transportation is responsible for the construction and maintenance of a vast network of Provincial highways across the province.  The MTO is also responsible for the safety of the people using these highways.  Commercial transport traffic accounts for many of the vehicles using Ontario highways.  With safety [...]

Motorola Canada Virgin

VIRGIN FESTIVAL CREATIVE CHALLENGE The Motorola Virgin Festival 2008 was looking for an exciting and bold design for their promotional bags. The bag design needed to cascade with the Motorola tent. INSIGHT AND KEY CONSIDERATIONS Motorola is a hip and modern company, which requires unique designs to capture their target market. The idea behind the [...]

Motorola Canada Pride Weekend

2008 PRIDE WEEKEND – DANCE WITH FERGIE CHALLENGE Dance with Fergie is an interactive dance program that Motorola used to entice hundreds of thousands of Pride Weekend goers to it’s corporate tent. TWG was challenged with establishing a creative design theme to promote the interactive program, which would be used on printed collateral and given [...]

Dairy Farmers Of Ontario

PROVINCIAL GOVERNMENT LOBBY DAY CHALLENGE The Dairy Farmers of Ontario provide leadership and excellence in the production, transportation and marketing of milk and dairy products in Ontario. They required a distinctive invitation for a lobby event held for Queen’s Park legislators and senior government officials. INSIGHT AND KEY CONSIDERATIONS The event would take the form [...]

Shell Canada

DESIGN AND DEVELOPMENT OF COMMUNICATIONS PUBLICATION/REPORT CHALLENGE TWG Communications was challenged with creating a document providing corporate messaging in a stimulating and engaging package for Shell Canada’s proposed refinery project. INSIGHT AND KEY CONSIDERATIONS A project of this magnitude has a variety of implications for the proponent company, the economy and the community. While the [...]

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