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NeONT/Toronto Blue Jays and the .400 Summit Suite

CHALLENGE As the AOR for Northeastern Ontario Tourism (NeONT), TWG has created branding and messaging to drive consumers north.  Convention and events create huge economic impacts for communities and NeONT wanted to showcase regional opportunities in northeastern Ontario.  NeONT was hosting an evening in the .400 Summit Suite at the Rogers Centre and TWG needed [...]

Kijiji Canada

DEVELOPMENT OF INFOGRAPHIC CHALLENGE As Canada’s premier online, free classified site, Kijiji is an industry leading resource for people buying and selling all sorts of goods and services. Kijiji is a fun and easy website to use and has facilitated millions of transactions. As an added service to users of their site, Kijiji recently decided [...]

Motorola Canada Reel

FOR THE REEL CHALLENGE The client, in alliance with the Toronto International Film Festival (TIFF), launched a new national contest for aspiring young filmmakers called “For the Reel”. Participants were invited to send a script idea that explores a more edgy theme, utilizing the mobile phone as the filming medium. TWG was tasked to design [...]

Northern Ontario Heritage Fund Corporation (NOHFC)

BANNER STANDS AND LARGE TRADE SHOW BOOTH DISPLAY CHALLENGE NOHFC hired TWG to design and produce new display materials for use at northern events, meetings, trade shows and workshops.  These units needed to not only be attractive but also allow for easy portability, set up and shipping as these units would be used over a [...]

Coca-Cola Canada

TORCH RELAY EVENT SIGNAGE CHALLENGE To promote the partnership of COKE with the Olympic Torch Relay, the client was hosting an outdoor launch and required various signage for it’s event. INSIGHT AND KEY CONSIDERATIONS Considering that this event was taking place in the middle of winter, outside, we needed to be mindful that the products [...]

Bingo Development Fund

CREATIVE AND DESIGN OF BINGO JACKPOT CAMPAIGN CHALLENGE Bingo Development Fund needed to create a campaign that would generate interest to perspective players into tuning in for this large jackpot. This campaign needed to include some ad designs, a logo and Point of Purchase displays. INSIGHT AND KEY CONSIDERATIONS Don Cherry was hosting this specific [...]

Motorola Canada Freekick Z-Card

MOTOFREEKICK Z-CARD CHALLENGE Motorola, the foremost provider of innovative mobile handsets and accessories, required an exceptional creative piece to be distributed to promote its contest of traveling to Los Angeles to meet and shoot free kicks with mega soccer star David Beckham. INSIGHT AND KEY CONSIDERATIONS In an increasingly competitive wireless handset and accessories market, [...]

Waterfront Toronto

DEVELOPMENT AND DESIGN OF CONSTRUCTION STAGES MAPS CHALLENGE Toronto’s new blue edge is the culmination of years of planning. It’s where the city and Lake Ontario merge. The transformation of the Queens Quay, Toronto’s waterfront promenade, will be a massive undertaking beginning in 2012 with a scheduled completion date of 2014. TWG communications was handed [...]

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